Convert fans into Patreon members

Converting your audience into a paying member requires a strategic blend of off-platform calls-to-action, effective expectation setting, and an optimized Patreon page experience. By strategically placing compelling calls-to-action across various channels, such as social media, you can direct your audience to explore the benefits of becoming a member. Here are some tips to get the job done:

Off-platform

1. Craft clear messaging on your social platforms to ensure you properly set and manage fan expectations.

On-platform (on your Patreon)

1. Optimize your page to ensure a good member experience by clearly communicating benefits and enhancing your branding (images, tier names, about section, video). Ex. David Alvareeezy, Girls Next Level

2. Launch Annual Membership to incentivize signups.

3. Use Tier Highlighting to help prospective members overcome decision fatigue.

4. Activate former Patreon members by finding your payment-declined members in the Patron Relationship Manager and message them all, gently encouraging them to update their payment method. For canceled patrons, reach them via email (a Patreon DM won’t reach them) when you have a new offering to entice them.