Come Backstage with Patreon

Listen to interviews that give an inside look at the current and future of the platform, and get valuable insights from fellow creators designed to help you grow your creative business.


E8: How to cultivate flourishing creative communities, with Rebecca Loebe

To singer-songwriter Rebecca Loebe, music is magical. With a homebase in Austin, Texas, she’s built a global, grassroots fanbase by touring incessantly across the US, Canada, Europe, and Japan for more than a decade. She made her television debut on the musical competition show “The Voice,” in 2011, and in 2017, she started “Team Loebe,” her membership on Patreon. Her fifth, and most recent, album “Give Up Your Ghosts” blends intimate folk, earworm-y pop, and no-holds-barred Americana.

In this episode of Backstage with Patreon, Rebecca shares her tips for immersing yourself in a community of fellow creators and embracing new tools that can help you grow your creative business.

E7: 3 proven ways to promote your membership, with Tom McNeill

Patreon’s Senior Partner Manager Tom McNeill works with high-earning Patreon creators to help them grow their membership businesses. Previously, he also specialized in supporting creators at the beginning of their Patreon journey, helping them launch their pages. Drawing on years of experience at Patreon, as well as working for music production and management companies, Tom has deep expertise on effective, data-backed ways that creators can promote their work.

In this episode of the Backstage with Patreon podcast, Tom shares best practices for marketing your membership with teasers and previews — methods he’s helped some of the largest creators on Patreon put into practice, which all creators can adapt as well.

E6: Standing by your creative ethics and principles, with Last Stand Media

Colin Moriarty founded Last Stand Media, a company that produces a slate of videos and podcasts celebrating the world of video games, from classics to forthcoming releases. Their shows include Defining Duke, a podcast focused on Xbox, and a new series, Constellations, which brings together guests from across the network. Colin co-hosts two podcasts: Sacred Symbols, a show all about PlayStation, and KnockBack, which dives into retro games and media.

On this week's episode of Backstage with Patreon, Colin shares how he has made Patreon the core of his creative business as he’s launched new shows and expanded his team, studio space, and revenue streams.

E5: Goodbye unlisted YouTube links, hello Patreon Video, with Mimi Xu

Mimi Xu is the Product Manager in charge of Patreon Video, the new native video hosting service for creators. Mimi has also launched major changes to the design and navigation of the Patreon website. Previously, she worked at Instabase, Dropbox, and Microsoft.

On this week’s episode of the Backstage with Patreon podcast, Mimi walks us through the backstory of developing Patreon Video, including how creator input shaped this feature and plans for additional video features on Patreon in the future. She also shares tips for how creators can effectively use automated teasers to promote your membership and entice new members to join.

E4: When to offer a member-exclusive content series, with Chapo Trap House

Not only is Chris Wade the longtime producer of the massively popular, radical, left-wing podcast Chapo Trap House, he’s also a whiz behind the mic. He co-hosts the music podcast And Introducing, as well as Hell on Earth, a new history mini-series that launched on Chapo Trap House’s Patreon last month, building off of his earlier show, Hell of Presidents.

On this week’s episode of the Backstage with Patreon podcast, Chris shares his wide-ranging experiences, including what it’s like managing Chapo’s Patreon community, which includes tens of thousands of members who rally around the show’s themes and anti-capitalist roots.

E3: The art and science of using your Patreon data, with Kenna Nelson

Kenna Nelson leads Patreon’s Product Data Science teams, which build the analytics, reporting, and business intelligence that help shape Patreon's tools and products for creators and patrons. Prior to her current role, Kenna worked in data science at Stitch Fix across retention, growth, fraud, and customer service.

Whether diving into your membership data sounds exciting or scary, this episode of Backstage with Patreon will offer you some new tools to help you manage your creative business.

E2: What creators can learn from pirates, with Limithron

Luke Stratton, also known as Limithron on Patreon, makes beautiful maps and digital resources for role playing games, with a special expertise in pirate adventures. A lifelong artist, musician, and coder, Luke runs an independent creative business and tours with major musical groups, like the Smashing Pumpkins, serving as lighting director for their arena shows.

Listen in to hear how Luke turned his passion for pirates into a new creative business. He shares his approach to using a newsletter, paid digital sales, and a physical book on Kickstarter as funnels into and extensions out of his membership business. Plus, Luke reveals a set of three lessons creators can learn from pirates.

E1: How Patreon’s new billing model option can work for your business, with Jenn Pugh

In the inaugural episode of the Backstage with Patreon podcast, guest Jenn Pugh, Product Manager at Patreon, dives into how billing works on the platform and sheds light on ongoing improvements designed to simplify creators’ workflows.

Introducing Backstage with Patreon

Backstage with Patreon empowers creative businesses on Patreon, with interviews that provide an inside look at the current and future of the platform, and valuable insights from fellow creators.

Questions? Ideas? Be part of the discussion


Brian Keller, Director, Creator Success

Brian and his team provide strategic guidance, educational and community programs, and technical support for Patreon creators. Brian joined Patreon from Dropbox, where he hosted and produced over 100 episodes of their internal podcast about product launches, strategy, and stories from the team.